When it comes to investments in the Car Development field, BMW i Ventures focuses primarily on innovations in the fields of e-mobility and battery technology, particularly with a view to cost efficiency potential (e.g. weight reduction or resource efficiency), safety, connectivity, UI/UX and ADAS.

^{BMW i Ventures invests in startups whose innovative solutions advance mobility.}

High data quality is increasingly crucial in the manufacturing industry. With the goal of intelligent, data-driven production, BMW i Ventures invests in startups in the areas of automation, manufacturing technologies, robotics, logistics, production, as well as quality assurance.

^{Modern technologies set new standards in production.}

The BMW Group has set itself clear targets for more sustainability in its supply chain. That’s why BMW i Ventures invests, among other things, in startups that offer solutions in the areas of supply management, traceability and blockchain.

Solutions for digital sales and services are business areas that BMW i Ventures considers for its investments - this ranges from digital customer care to digital platform mobility.

^{This is the future: digital and network-thinking sales and services.}

In the area of information technology, BMW i Ventures is looking for solutions in the fields of data and cloud technologies, cybersecurity, and quantum computing – with a focus on both software and hardware solutions.

^{Impossible to imagine life without it: Information technology in the automotive environmen.}

In the investment area of sustainability, BMW i Ventures deals with startups whose innovations in the field of materials reduce the carbon footprint. For example, startups developing alternative materials or components based on recycled substances. These can be batteries, plastics, metals or natural leather alternatives.

^{Sustainable alternatives in the automotive environment ensure lower-emission products.}